The Pitch to Quit campaign organised by PHN and Quit Victoria is an exciting opportunity on the way for young creatives in Latrobe Valley. The campaign encourages creative minds to submit their own ideas and pitch to a panel of experts for their very own marketing campaign based around quitting smoking in Latrobe Valley. Calling all creative geniuses and future media producers, Pitch to Quit invites young minds to encourage the people in our community to quit smoking.
Submissions are open today! Creatives, get involved!
The team at TVFH have actively helped in the production of Pitch to Quit, working through marketing tools and branding for the campaign. Sticking to a simple RGB colour palette, the designs dig deep into the roots of old fashioned video. The symbolism of the triangle, square and circle used are representative of play, stop and record and are configured in a deconstructed way, pulling apart the history of video.