Haunted Hills Bike Park

Haunted Hills is steeped in Australian folklore — from recounts of screaming stampeding livestock to multiple Lion sightings and slaughtered sheep — many spooky stories line these hills that are currently being carved out by Trailscapes, Australia’s bike track experts. Adjacent to the local cemetery, Haunted Hills Bike Park will be Gippslands premier mountain bike destination for beginners and experienced riders alike.

We developed a design system that was both spooky and fun using some clever visual ghost puns and cycling language that has the ability to expand as the brand and park grows.

Ride fast or cry trying.