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Traralgon VIC 3844

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Uber Formula 1 Australian Grand Prix

Project Description

Ready to switch gears? Uber Australia gave away 3 double passes to their experience of a lifetime — A ride in the twin-seater F1.

Ever been for a ride in an Uber where the car cost $15m? At this year’s Australian Formula 1 Grand Prix, Uber gave that exact opportunity to 3 competition winners and their +1’s. The winners were given the opportunity to complete a pair of hot laps around Albert Park in the twin seater Minardi, attend the glamour on the grid event and the entire race weekend.

Uber invited our resident photographer Andrew Northover along for the ride to capture the week’s events in a photo essay that was shared across their social networks in same day delivery.

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CONFUSED ABOUT BRANDING AND DESIGN? WE GET IT.

The free market is a minefield of brands all at war for your attention. With so many choices competing for your customer’s loyalty, how your brand is perceived in a split second could be the deal breaker between being chosen, or not. Your logo alone is no silver bullet. People are making dozens of micro decisions about your brand when they see it. So, the choices you make—about colours, patterns, fonts, photographic styling and even the paper you print on —matter.

We can help. Good design will positively impact your entire business throughout the buying process. From initial touchpoint, to customer journey, and ongoing branded communications, through graphics and videos for print, social, web, email marketing and campaigns.

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acknowledges the Gunai Kurnai people who are the traditional custodians of the land on which our staff live and work today. We pay our deepest respect to Elders both past and present and with the First Nations leaders of today and tomorrow.

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