The ultimate tourism experience—The Tourism Australia, National Experience Content Initiative (NECI) was designed to support tourism businesses by capturing high quality imagery and footage that showcases the best tourism experiences on offer from around Australia, and to bring these to life for consumers and trade.
Over 8 months our team captured over 100-terrabyte of photo and video content for 50+ tourism experiences, covering approximately 60,000 square kilometres, across Gippsland, Phillip Island and Victoria’s High Country.